Use case · AI Sales Agent

Score and route inbound leads

New leads arrive faster than anyone can research them. The AI Sales Agent looks each one up, scores it against your criteria and suggests who should own it.

Last updated 6 October 2026

The problem

The best leads go cold while they wait in a list, and reps waste time on leads that were never a fit.

How the AI Sales Agent does it

  1. 01

    A lead arrives in the CRM

    From a form, a demo request or an import.

  2. 02

    It researches the company

    Size, industry and recent signals from the web, with sources.

  3. 03

    It scores the fit

    Against the ideal customer profile you write down.

  4. 04

    It suggests the owner

    The routing change waits for your sales manager's approval.

Example

“Score this morning's leads.”
AI Sales Agent
Fabrikam (300 people, SaaS): strong fit, suggest Alex. Solo consultant: weak fit, nurture.
Example with fictional names.

Guardrails

  • Scores show their reasons and sources.
  • Owner changes are approved by a person.

Works with

HubSpotSalesforceWeb searchSlack

See the AI Sales Agent do this with your own tools.

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Questions

Does it buy contact data?

No. It uses your CRM and the public web.

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